Born and raised in Banaras, India Neeta completed her Bachelors Degree with Honors from Banaras Hindu University. Simultaneously, in the evenings, she worked towards a degree in vocal Hindustani music. An article on design peaked her interest and she decided to pursue what she believed was her true calling.

After successfully completing her specialization in graphic design from the prestigious National Institute of Design, Neeta was offered a faculty position at the institute. An avid teacher, she specialized in typography and taught many courses in the department of Visual Communication and Industrial Design. One of these courses included an interdisciplinary collaboration with a visiting professor where students transformed a major intersection in the city using metaphorical installations and sculptures. As a faculty she also handled many professional projects ranging from developing corporate identities for institutions to working on major exhibitions.

As her interest in academics grew she decided to seek a Master's degree in graphic design. In 1989, Neeta left her position as an Officiating Vice Chair of the Visual Communication Department at National Institute of Design to join the graduate program at Yale University. The rich experience of those years along with her exposure to sculpture brought a new dimension to her work. After graduating from Yale with an MFA she went on to teach at the Nova Scotia School of Art & Design, Canada. An offer from a design firm brought her back to New York City. The work she undertook for the corporate clients was uninspiring and she turned towards cultural institutions, museums and not-for-profits for inspiration. Here she worked on projects that ranged from creating an extensive identity program for the Central Park Conservancy to developing marketing campaigns for exhibits at the Liberty Science Center... she finally discovered her niche. The passion she developed for working with museums, not-for-profits, cultural institutions is a passion that endures to this day.

In 1996, she broke away to start her own design firm called desigNV [design + envy]. Her business evolved over time and many of her previous employers became her clients. Over the years, her business grew from offering just graphic design to branding & marketing, print & collateral, signage and over time expanded to include web design and user experience. She moved to New Mexico in 2005, where the firm continues to work for its clients in New York and currently has a large client base.

A firm believer of community service Neeta volunteers her time and lends her talent to many local institutions serving as president, vice chair and board member on several boards.

She lives in Albuquerque with her family and their dog at the base of the beautiful Sandia Mountains and enjoys the many hikes and sojourns into the high desert wilderness. The breathtaking sunsets and the vast vistas that the Southwest landscapes offer, are not only home — but also her inspiration...